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UK ‘faux’ marble market set for rapid growth in restaurant and hospitality sector says Versital

Marble remains one of the key trends for 2017, and the desire for marble inspired interiors is stronger than ever. The pitfalls of real marble are a thing of the past thanks to the emerging market of ‘faux’ marble surfaces, meaning erosion and staining can be easily avoided. Versital are specialists in the manufacturing of cultured marble, using stone resin to create a like-for-like finish in luxurious designs. Gemma Stockberger, Sales, Marketing & Development for Versital UK tells us why there is a growing demand for marble alternatives in the hospitality sector:


Pictured: Versital shower panels, vanity tops and bespoke shower tray finished in Arabesque in a hotel bathroom; Versital bar top specified in Mitchells and Butlers’ new Country Pub concept in Marchmont Arms, Hemel Hempstead

Faux, or cultured marble, is 100% waterproof, unlike the real thing
As beautiful as marble may look, its properties mean it is a problematic material to use when it comes to interior design. The finish and look of marble surfaces can be easily tarnished when they come into contact with water. Versital’s unique formula is created from a composition of natural minerals and pigments combined with resin to give a hard wearing durable finish. It is also 100% waterproof and non-porous, making it an excellent alternative for bathroom, restaurant and bar surfaces. Versital surfaces are not compromised by contact with water, and will not suffer from watermarks or lime scale, ensuring surfaces that look as good as new for years to come.

Faux marble surfaces can be bespoke and hand-made to order
Versital surfaces are ideal for a number of applications including shower panels, shower trays, vanity tops, bar panels and table tops. The range of applications is endless, and this is because stone resin is very easy to cut and can be moulded to completely bespoke sizes, ready for installation. Created to individual specification, Versital can provide surfacing solutions for any project, regardless of shape and size.

Customise your ‘faux’ marble for a truly unique look
Whether it’s a traditional white marble finish you are looking for, or a more contemporary twist on a classic design, when opting for ‘faux’ marble, the exact look can be tailored to individual taste and requirements. Versital offers an extensive colour palette, with over 90 finishes to choose from. From classic white marbles such as ‘Arabesque’ to dusky pastels, moody greys, and on trend black marble, Versital creates the look of marble as never seen before.

Fuss-free cutting and scribing
When specifying marble, it is worth considering that specialist masonry equipment is required, and cutting the material on site is often difficult and a messy job. In comparison, Versital’s cultured marble surfaces can be cut, scribed and installed quickly with minimal fuss and mess. What’s more, ordinary wood working tools can be used on site for ease of use and to ensure an accurate cut and a perfect fit.

Avoid complex drainage upheaval in bathroom renovations
Bathroom renovations can be costly and take time, especially when re-plumbing and relocating drainage is concerned. By opting for a bespoke shower tray from Versital, the need for this is eliminated, reducing costs, and ensuring the overall vision for a bathroom’s design can be achieved. Versital’s shower trays are manufactured to individual project specifications, and can be designed to fit the smallest and most awkwardly-shaped bathrooms, to those looking to create an oversized, statement shower enclosure or wetroom. Versital can even create shower trays that fit around corners and existing pipework, to ensure minimal interference to plumbing and help to keep costs down.