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Digital Marketer

Company:
Boss Design Ltd
Job Category: 
Permanent
Location: 
Based in West Midlands
County:
Country / Region:
Salary: 
Competitive Salary
Benefits: 
Hybrid working, Pension, Laptop, Phone, WFH set up

Job Description

About the company:

We are looking for a digital marketing specialist to join our team at Boss Design.

Boss is the UK’s leading manufacturer of high-quality contract furniture. We supply architects, designers, and corporate clients across the world with lounge and task furniture with interior architect ‘pod’ products.

We are looking for a marketing specialist to lead, drive and coordinate the marketing activities across our digital platforms, following the overall group marketing strategy.

About the role:

You will be responsible for implementing the marketing strategy for Boss Design in close collaboration with the creative Director, NPD team and design studio.

Your key tasks:

  • Strategies, write and dispatch email & social marketing campaigns –
  •  Working with our email and CRM systems whilst collaborating with external agencies to create content
  • Working with regional teams in US, Dubai, and Europe to localise content
  • Manage, create, and upload copy, resources and images for website using WordPress & Dropbox across global territories US Middle east Europe and UK, working with inhouse team and external agencies
  • Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment
  • Conduct keyword research and web statistics reporting
  • Research new online opportunities that may benefit the business including mobile, social media, development of content pillars
  • Manage website banners and email footers
  • Communicate with Sales team, affiliate networks and affiliate partners
  • Contribute to social media engagement and brand awareness campaigns
  • Use web analytics software to monitor the performance of client websites and make recommendations for improvement
  • Manage internal e-communications
  • Assist with paid media, including liaising with digital advertising agencies
  • Keep up to date with current digital trends and propose
  • Manage the contact database and assist with lead generation activities participate and contribute in Boss Design meetings

Expected qualifications and experience:

  • you have a BA or masters degree within the area of marketing
  • minimum three years of current marketing experience from a similar job in a related field
  • you are a strong communicator who can translatesales needs into marketing specific tools and solutions with a technical understanding and eagerness to learn
  • you have good relational and social capabilities and are able to collaborate with people at all organisational levels from sales, agencies to senior management
  • you have the ability to understand the product solutions, their technical outset, functionalities and application possibilities
  • your approach is hands-on. As a person, you are highly motivated, organised, and detail-oriented with the ability to handle multiple, simultaneous projects and to meet tight deadlines
  • able to work effectively within a matrix environment, independently but also as part of a team. Across regions and globally with diverse & multi-cultural teams, with an open mind
  • English is our corporate language and we expect you to be able to communicate fluently in both oral and written English

How to Apply:

Please send CV - If you have any questions about the position, you are welcome to contact clovett@bossdesign.com